Meet The CEO

Ibironke Khadeejah

Ibironke Khadeejah, A UK based mum of 3 young stars. A lifestyle entrepreneur and digital entrepreneur. A renal/kidney and Diabetic Nurse, Public health Practitioner, food coach and major in Hormone related Health Issue in People of Black Origin/ethnic minorities

A BAME Health advocate, passionate about using good Nutrition as a tool to fight and prevent known and unknown illnesses within the BAME community, Khadeejah is a proud Mum of 3 young stars

Ibironke is a Nurse with over 23years experience, currently live in United Kingdom

Now owns and run a health, fitness and wellness franchise for over 5 years now, also have a Healthy whole food range the Healthy YouandI which she is very passionate about, providing healthy alternatives food for to the common average people of Nigerian /West African Heritage.

Ibironke have been able to successfully influence and impact her immediate and wider community through free regular video on social media, providing useful and adaptable information for the community to use as at when necessary

Her major accomplishment can be considered to be the opportunity to challenge and encourage deeper conversation around illness prevention within the Black community not just in the UK but also other countries in Europe and some part of America. Being able to offer alternative view on prevention of illnesses and self-care approaches especially during the height of the COVID pandemic and the acceptance within the community made me very proud.

Some of her videos got wider coverage and was interviewed by the BBC, ITV, meeting with the Shadow Home Secretary highlighting the plight of newly recruited Nurses from Nigeria in particular and some of the challenges they had and being able to submit possible solutions under the umbrella of the Nigerian Nurses Charitable Organisation.

Ibironke vision is huge, certainly getting to the peak and Massive expansion of Healthy You and I health and wellness range to include more traditional African food. To have her Healthy alternative food line in major supermarkets brands in the UK and around the globe wherever Person of colour exists.